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Srishti Yadav
Advertising | Design
Now that you're here!
Now that you're here!
Business Strategy
Nikon
Concept | Strategy | Designing | Video
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Problem Statement
People from Tier II and Tier III cities prefer smartphones over point and shoot cameras for their photography needs.
Objective
To create an aspirational value for Nikon’s premium point and shoot cameras and entry-level DSLRs
Campaign
For Moments that Capture You
DVC/TVC
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Concept : Showing the eventual transition of the different mediums of photos and how the mediums evolved overtime, but in the end how every memory was a moment that captured you.
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